ahrefs blog

• Vibe Coding for Marketers: A Beginner’s Guide
  Posted on Tuesday July 28, 2026
  Canva made this painfully clear: they gave 5,000 employees a full week to explore AI, and most couldn’t figure out how to start. No surprise there, most vibe-coding tools expect you to manage files, wrangle a terminal, and deploy to…Read more › Continue Reading »
• Google Doesn’t Punish AI Content; It Punishes Bad Content (331k Pages Studied)
  Posted on Monday July 27, 2026
  On the one hand, Google says they don’t care whether AI is used for content creation, as long as the content isn’t designed “with the primary purpose of manipulating ranking in search results.” On the other hand, people like Lily…Read more › Continue Reading »
• 5 AI Search Trends I’m Seeing in 2026, Backed by Ahrefs Data
  Posted on Friday July 24, 2026
  Every week brings a new acronym, a new era, a new thing you are supposedly already too late for. Some of it changes how we work, but a lot of it is—let’s be honest—noise. Well, fear not. I’ve curated some…Read more › Continue Reading »
• Free LLMs.txt Generator
  Posted on Friday July 24, 2026
  Our free llms.txt generator is based on detailed analysis of 137,000 domains. Share this free tool with your boss, your colleagues, your clients, your GEO agency, or anyone who recommends you use an llms.txt file. Continue Reading »
• AI Search Strategy: 4 Pillars to Show Up More (and Right) in AI Answers
  Posted on Friday July 24, 2026
  Before someone ever lands on your website, an AI assistant may have already explained what your product does, compared it with competitors, and helped them decide whether you’re worth considering. By the time someone clicks through to your site after…Read more › Continue Reading »
• The Free Tools SEO Strategy: How to Rank With Calculators, Converters, and Generators
  Posted on Thursday July 16, 2026
  That’s the free-tools SEO strategy: instead of writing another guide, you build a small, genuinely useful tool, put it on a page, and let it rank for a query that has huge demand and almost no good competition. Done right,…Read more › Continue Reading »
• 6 Ways to Automate AEO With Letaido
  Posted on Tuesday July 14, 2026
    If you’re one of the named brands, you win. If you’re not, you never knew the conversation happened. Optimizing for that is called AEO (or if you prefer, GEO.) This is now part of SEO and/or the marketing team’s…Read more › Continue Reading »
• 10 Creative Ways to Write with AI (Without Losing Your Soul)
  Posted on Tuesday July 14, 2026
  So, after years of hearing the same message, people started associating AI-generated content with low-effort, mass-produced slop. AI-assisted content earned a bad reputation before it had a chance to mature. This article is my attempt to reset the conversation. I’ll…Read more › Continue Reading »
• Retrieval-Augmented Generation (RAG) Explained: How AI Decides Which Pages to Search & Cite
  Posted on Thursday July 09, 2026
  You need to understand RAG because it’s one of the ways ChatGPT, AI Mode and other AI search engines choose which pages get included in its answer. This guide explains how RAG works (in plain English), what makes content more…Read more › Continue Reading »
• Self-Promotional Content Works—Until It Backfires (AI SEO Experiment)
  Posted on Monday July 06, 2026
  Two recent studies looked at how well this works. Glen Allsopp analyzed 750 ChatGPT prompts and found that “best [category]” listicles were the most frequently cited source type in AI-generated answers. In other words, AI systems clearly use this content…Read more › Continue Reading »